Gap selling : getting the customer to yes : how problem-centric selling increases sales by changing everything you know about relationships, overcoming objections, closing and price
(Book)

Book Cover
Average Rating
Author
Keenan,
Status
On Shelf
Adult Nonfiction - South Wing Main Floor
658.872 K25
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LocationCall NumberStatus
Adult Nonfiction - South Wing Main Floor658.872 K25On Shelf

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Format
Book
Physical Desc
xvi, 237 pages : illustrations ; 24 cm
Language
English

Notes

Bibliography
Includes bibliographical references.
Description
Gap Selling is a game-changing book designed to raise the sales IQ of selling organizations around the world. In his unapologetic and irreverent style, Keenan breaks down the tired old sales myths causing today's frustrating sales issues, to highlight a deceptively powerful new way to connect with buyers. Today's sales world is littered with glorified order takers, beholden to a frustrated buyer, unable to influence the sale and create value. Gap Selling flips the script and creates salespeople with immense influence at every stage of the buying process.

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Citations

APA Citation, 7th Edition (style guide)

Keenan. (2018). Gap selling: getting the customer to yes : how problem-centric selling increases sales by changing everything you know about relationships, overcoming objections, closing and price (First edition.). [publisher not identified].

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Keenan. 2018. Gap Selling: Getting the Customer to Yes : How Problem-centric Selling Increases Sales By Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price. [publisher not identified].

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Keenan. Gap Selling: Getting the Customer to Yes : How Problem-centric Selling Increases Sales By Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price [publisher not identified], 2018.

MLA Citation, 9th Edition (style guide)

Keenan. Gap Selling: Getting the Customer to Yes : How Problem-centric Selling Increases Sales By Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price First edition., [publisher not identified], 2018.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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