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The marketing series. promotion. 7, The marketing mix
(eVideo)
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Description
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Published
[San Francisco, California, USA] : Kanopy Streaming, 2014.
Format
eVideo
Language
English
Notes
General Note
Title from title frames.
Date/Time and Place of Event
Originally produced by TV Choice in 2013.
Description
Key topics covered include: The promotional mix, Advertising, Direct marketing, PR & sponsorship, Point of sale, Promotion, Above the line/below the line marketing, Ethics, Internet v conventional promotion.
System Details
Mode of access: World Wide Web.
Also in this Series
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Citations
APA Citation, 7th Edition (style guide)
(2014). The marketing series: promotion . Kanopy Streaming.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)2014. The Marketing Series: Promotion. Kanopy Streaming.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)The Marketing Series: Promotion Kanopy Streaming, 2014.
MLA Citation, 9th Edition (style guide)The Marketing Series: Promotion Kanopy Streaming, 2014.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
7aad75a3-fb12-ed07-ee19-c037740a5c9f-eng
Grouping Information
| Grouped Work ID | 7aad75a3-fb12-ed07-ee19-c037740a5c9f-eng |
|---|---|
| Full title | marketing series promotion 7 the marketing mix |
| Author | kanopy |
| Grouping Category | movie |
| Last Update | 2022-10-14 11:50:17AM |
| Last Indexed | 2024-05-04 02:24:56AM |
Book Cover Information
| Image Source | sideload |
|---|---|
| First Loaded | May 4, 2024 |
| Last Used | May 4, 2024 |
Marc Record
| First Detected | Oct 14, 2022 11:52:13 AM |
|---|---|
| Last File Modification Time | Oct 14, 2022 11:52:13 AM |
MARC Record
| LEADER | 01562ngm a22003971i 4500 | ||
|---|---|---|---|
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| 245 | 0 | 4 | |a The marketing series.|n 7,|p The marketing mix :|b promotion. |
| 246 | 3 | 0 | |a Marketing mix :|b promotion |
| 264 | 1 | |a [San Francisco, California, USA] :|b Kanopy Streaming,|c 2014. | |
| 300 | |a 1 online resource (1 video file, approximately 30 min.) :|b digital, .flv file, sound | ||
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| 337 | |a computer|b c|2 rdamedia | ||
| 338 | |a online resource|b cr|2 rdacarrier | ||
| 344 | |a digital | ||
| 347 | |a video file|b MPEG-4|b Flash | ||
| 500 | |a Title from title frames. | ||
| 518 | |a Originally produced by TV Choice in 2013. | ||
| 520 | |a Key topics covered include: The promotional mix, Advertising, Direct marketing, PR & sponsorship, Point of sale, Promotion, Above the line/below the line marketing, Ethics, Internet v conventional promotion. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Advertising. | |
| 650 | 0 | |a Direct marketing. | |
| 650 | 0 | |a Ethics. | |
| 655 | 7 | |a Short films.|2 lcgft | |
| 710 | 2 | |a Kanopy (Firm) | |
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| 856 | 4 | 2 | |z Cover Image|u https://www.kanopy.com/node/97003/external-image |