The ride of a lifetime : lessons learned from 15 years as CEO of the Walt Disney Company
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Unknown
Physical Desc
8 audio discs (9 hr.) : CD audio, digital ; 4 3/4 in.
Language
English
UPC
9780525499329

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Restricted to PRINT DISABLED Patrons.
Participants/Performers
Read by Jim Frangione ; with a prologue and appendix read by the author.
Description
In 2005, Robert Iger became CEO of The Walt Disney Company during a difficult time. Morale had deteriorated, the competition was more intense, and technology was changing faster than at any time in the company's history. 'I knew there was nothing to be gained from arguing over the past,' Iger writes. 'The only thing that mattered was the future, and I believed I had a clear idea of the direction Disney needed to go.' It came down to three clear ideas: Create the highest quality content Disney could produce. Embrace and adopt technology instead of fighting it. Think bigger, think global, and turn Disney into a stronger brand in international markets. Twelve years later, Disney is the largest, most respected media company in the world counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and Iger is recognized as one of the most innovative and successful CEOs of the time.

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Citations

APA Citation, 7th Edition (style guide)

Iger, R., & Frangione, J. (2019). The ride of a lifetime: lessons learned from 15 years as CEO of the Walt Disney Company (Unabridged.). Random House Audio.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Iger, Robert and James, Frangione. 2019. The Ride of a Lifetime: Lessons Learned From 15 Years As CEO of the Walt Disney Company. Random House Audio.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Iger, Robert and James, Frangione. The Ride of a Lifetime: Lessons Learned From 15 Years As CEO of the Walt Disney Company Random House Audio, 2019.

MLA Citation, 9th Edition (style guide)

Iger, Robert,, and James Frangione. The Ride of a Lifetime: Lessons Learned From 15 Years As CEO of the Walt Disney Company Unabridged., Random House Audio, 2019.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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